Product Placement

Throughout our video we have used a lot of product placement. We decided to do this as we were trying to keep our video strongly associated to hip-hop.

We used a lot of nike, and adidas as  these are the most relevant style brands worn throughout the hip hop scene.
Harry was dressed in a nike tracksuit, whilst Tyler wore nike trainers. We placed an adidas shoebox in one of the shots to further suggest this product placement.

We believe this was a successful idea as the video now coincides with typical hip hop conventions